Branding
Packaging
Art Direction
Verdania is a brand of noodles made 100% from vegetables. The idea was to reflect a fun- different way of eating vegetables.
Description
Verdania is a brand of noodles made 100% from vegetables and other healthy foods. Since they are super foods in the form of spaghetti, we want the branding to reflect that, a fun and different way of eating vegetables.
Because of that, vibrant and striking tones were proposed to give it that unique and disruptive touch that represents so much the product, this being so different within its market. Verdania's identity invites us to eat vegetables in a different way.
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